Tag Archives: email

Road to Publication #16: Tchotchkes… Huh? Is that a typo? What the heck is my publisher sending me?

Posted on September 17, 2012 | 39 comments

Okay, let’s just get this part out of the way… since it’s an obvious question:

tchotch·ke/ˈCHäCHkə/Noun: 1.A small object that is decorative rather than strictly functional; a trinket.

(Typically pronounced “CHACH-kee”)

Honestly, I had no idea what this was either. I even had to look up the pronunciation. I did see a mention of this odd word in my marketing plan, but I didn’t want to sound stupid and ask back then.

When the email arrived from my publisher, I stared at it. Should I open it? Is it Spam? Was their email hijacked by some foreign based worm? Honestly, I was worried.

But you know what? Today is my Birthday, and it ended up being a big fat fun present! Just For me!

Well, not really. All the Make Believe authors got it, but it’s still like a present, dernit!

Inside was the artwork for a whole bunch of neat marketing pieces.

1. Email signature tag

2. Bookmarks

3. Posters

4. Trading cards/postcards

5. Desktop art (for your computer)

Oh! Oodles of good stuff. This is the front of the bookmark. Pretty cool, huh?

This is all so neat! I can’t wait to figure out how to slap that signature-thingy into my email. Good fun!

Oh, you know what? Yesterday was my three-hundredth Post. How wacky is that? Who knew I’d ever have this much to say?

How Often Should You Update Your Marketing Plan? (grasshopper.com)
Social Media Marketing 101 (twincreekmedia.com)
Book Marketing: Post-Print Era Pt.2 (epubconfesses.com)
Making the Most of Your Email Signature Line (blogs.constantcontact.com)

39 Comments

Posted in Road to Publication

Tagged Bookmark, email, Internet Marketing, Last Winter Red, Make Believe, Make Believe Anthology, marketing, Marketing plan, Social media

A neat thing happened the other day. I was included, with a long list of others, in an email from a multiple-published author that I have done very moderate social networking with.

The email itself is not important. What was neat is I looked over the list of other people who were copied. Hmmm… She’s an author. Oh, I read their book last year. That name sounds familiar…

Wait? Was I just included in an author string?

It was kind of cool… like being elevated from the “wanna be” status to being included as a published author. It’s like the nerdy kid getting invited to sit with the cheerleaders. I know, ***stupid***, but I thought it was pretty neat.

For the most part, I interact with people who are not published. Being included in a conversation, and exchanging opinions with a group of published authors was pretty special. I feel like I’ve graduated or something.

Now I just need to work my tail off to make sure I don’t end up back in school again. On that happy note… back to my current WIP!